Jeep® Heritage | 1976–1983 Jeep J-10 Honcho

Jeep® Heritage | 1976–1983 Jeep J-10 Honcho

Each Friday on the Jeep® Blog, we explore the Jeep brand’s iconic heritage by highlighting a different historical vehicle. This week’s vehicle is the 1976–1983 Jeep J-10 Honcho.

 Jeep® Heritage | 1976–1983 Jeep J-10 Honcho

It didn’t really need “Honcho” in bold letters on the passenger door — when a vehicle is truly “Mucho Macho,” it can do whatever it wants!



 Jeep® Heritage | 1976–1983 Jeep J-10 Honcho


The Jeep J-10 Honcho was clearly a boss, thanks to its distinctive gold striping on the bedside, fenders and tailgate. The Honcho had wide 8×15-inch spoke wheels and a nice interior. The truck equivalent of the wide-track Cherokee Chief, the Honcho model was brawny, powerful and tough with rugged frames, axles and suspension.


Jeep® Heritage | 1976–1983 Jeep J-10 Honcho


In 1983, the Laredo package replaced the Honcho, but the Honcho will forever live on as a classic Jeep brand vehicle from a bygone era.


 Jeep® Heritage | 1976–1983 Jeep J-10 Honcho


We’re making our way to the end of the 1970s in our regular Jeep heritage retrospective. Stay tuned to the Jeep Blog as we explore another vehicle next week.

  • yopi

    very nice !

  • Mason Sohns

    My grandpa has a 82 honcho sportside, we are going to fix it up this summer and its going to be my first truck.

  • Stephen

    The J-10 & J-20 Both could Pull like a D9 Cat,The Quadra Trac was Top-Line 4wd Unit.I Had a CJ-7 Renegade with it,I could go Places with Slick Tires people with Hew ones Couldn’t.

  • Chris Wood

    I had a 78 J-10 short box, silver with berry interior. 360 4bbl 4spd with wide wheel and tire package! Wish I still had it.

  • Floyd Rainear


  • Ken

    Had a ’74 Pioneer Package 401 4V Quadra-Trac Nothing would stop it. Still remember thos great Quadra-Trac commercials against the big 3! My Dad used to quiet successfully snowplow in the city with it and ewfused to put anything but road tires on it!

  • Jeep Suspension Lift Kit

    Nice pictures of the showcase for Jeeps. The Jeeps speak for themsleves very Mucho Macho indeed.


    We have rebuilt a couple of these for some dedicated Jeep customers. Parts are getting really scarce.